We all love a deal. And at Kwik Trip, getting one right on the spot is, well, a gas. Easy and rewarding, KwikTrip announced its first loyalty program by turning to M34. After a few weeks of collaboration fueled by Karuba Coffee, Johnny On The Spot was born.Designed and animated at M34, Johnny appears in a series of videos via gas pumps and social media posts to educate and walk customers through the sign up. With Johnny espousing the benefits of the program the success was, ahem, instant.
Executive Producer: Jim Stiener
For the particulars on this project, give us a holler.